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Ekelund Moomin "Save the Baltic Sea" Tea Towel Collection

Show your love for Moomin and our planet with this meaningful collection. Part of the proceeds go towards the "Save The Baltic Sea"campaign. Moomin has teamed up with the John Nurminen Foundation to celebrate the 75 year anniversary of Tove Jansson publishing her first novel in 2020 with the #OURSEA campaign. Seaside adventures and a respect and love for nature are central themes of Tove Jannson's work and the Moomin stories. The Baltic Sea is one of the most polluted in the world, and the foundation's mission is to save the Baltic Sea and its heritage for future generations. These 100% organic cotton tea towels are also a more eco-friendly way to dry hands and dishes in the kitchen!

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About Finnish Design

Finnish design has a long history and is know for simplicity, functionality, and craftsmanship. It's trademark designs emerged in the early 20th century, and gained international attention through pioneers like Alvar Aalto in architecture and furniture, as well as companies such as Iittala, Artek, and Marimekko. Their work emphasized clean lines, natural materials, and a harmonious balance between beauty and practicality. Everything must have a purpose. Iconic products like the Aalto vase, Artek’s Stool 60, and Marimekko’s bold textile patterns established Finland as a leader in modernist design. Over the next century, Finnish design became synonymous with high quality, technical skill, and timeless aesthetics—qualities that have earned it global recognition, particularly during the postwar years when Nordic design was celebrated worldwide, and still is. Today, Finnish products continue to enjoy international respect, not only for their aesthetic value but also for their reputation of reliability, thoughtful construction, and cultural authenticity.