Jasper Morrison is a British designer known for his minimalist and functional approach, and he has collaborated with Finnish brand Iittala to create timeless, everyday objects. His work emphasizes simplicity, clarity, and usability, aligning perfectly with the Nordic design tradition. For Iittala, Morrison designed the Raami collection, a line of tableware that combines refined form with practical elegance. Beyond Iittala, he has worked with global brands like Vitra, Alessi, and Muji, earning a reputation as a leading figure in contemporary industrial design.

Finnish design has a long history and is know for simplicity, functionality, and craftsmanship. It's trademark designs emerged in the early 20th century, and gained international attention through pioneers like Alvar Aalto in architecture and furniture, as well as companies such as Iittala, Artek, and Marimekko. Their work emphasized clean lines, natural materials, and a harmonious balance between beauty and practicality. Everything must have a purpose. Iconic products like the Aalto vase, Artek’s Stool 60, and Marimekko’s bold textile patterns established Finland as a leader in modernist design. Over the next century, Finnish design became synonymous with high quality, technical skill, and timeless aesthetics—qualities that have earned it global recognition, particularly during the postwar years when Nordic design was celebrated worldwide, and still is. Today, Finnish products continue to enjoy international respect, not only for their aesthetic value but also for their reputation of reliability, thoughtful construction, and cultural authenticity.